
Who's behind
Humantabi...
Hello, I am Barbara Puddinu. I am a transformation specialist, executive and leadership coach and passionate facilitator, deeply committed to make a positive difference in my own life and in the life of people’s and organisations’ I work and co-create with.
I have over 16 years of combined management consulting, corporate leadership and human development experience:
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Framing and managing large and global transformation programs
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Building business improvement departments and supporting the scale up of start-ups and small companies
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Accelerating the development and growth of individuals, senior executives, entrepreneurs, founders and their teams
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Supporting family businesses navigating the unique family dynamics of working together
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Developing cultural sensitivity and differences to support transformation
I have a breath of experience that I can draw upon to support your goals: multiple industry experience (financial services, public sector, retail, travel and leisure, leadership advisory) across business functions (strategy, operations, customer experience, change management and operational excellence).
I integrate diverse tools and disciplines to tailor solutions for meaningful transformation including coaching, facilitation, NLP (Neuro Linguistic Programming), various leadership models, neuroscience of change logosynthesis, ORSC (Organisational and System Relationship Coaching), breathing techniques, visualisations, meditations, embodied work.
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My approach strikes a balance between pushing boundaries and being compassionate to whatever emerges. I take a collaborative and co-creative approach to my work with clients. I encourage a spirit of curiosity, honesty, and openness, and help people find practical solutions that are tailored to their unique circumstances.
I believe in the power of simplicity and the importance of making things easier to understand and act on.

My mission is to empower humans and organisations to take intentional control of their life by fostering choice and building resilience
I achieve this through a blend of coaching, facilitation, and advisory, helping them reconnect with themselves and gain clarity on their needs, wants, and purpose
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And, by unlocking untapped potential and genius, I enable them to develop the capabilities and knowledge to take tangible steps toward achieving better results, overcoming limitations, and becoming the best version of themselves.
I am a bridge and an alchemist
​My Journey
I started my career in management consulting with Santander and Deloitte in the UK and Middle East before leading a Business Improvement department for a major tour operator. What began as a global operations project evolved into a company-wide initiative, and I was eventually appointed Head of Global Business Process Strategy. In this role, I led cross-functional teams and shaped key business strategies.
While I thrived on the challenges of the corporate world, it was the people I worked with—and my own growth as a leader—that truly inspired me. Over time, I realised my passion was not just in optimising business processes but in helping people unlock their potential. I wanted to understand more about human behaviour, how we change, and how we can grow. This realisation set me on a path of studying coaching, NLP, and the neuroscience of change, which ultimately became central to my work.
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My Approach
Today, I’m a certified NLP Practitioner, a Professional Certified Coach (PCC) with the ICF, and hold certifications in leadership development and Organisational and System Relationship Coaching (ORSC). I’m also working toward Logosynthesis accreditation and incorporate Embodied Coaching into my practice to foster holistic transformation.
I help individuals, leaders, and teams pause, reflect, and tap into their deeper intelligence. My approach combines proven methodologies with compassion, creating a safe space for meaningful, lasting change.
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Who I Work With
I specialise in supporting family businesses, founders, and entrepreneurs. I guide them through the emotional complexities of working together, helping them strengthen relationships and navigate change.
I also work with senior executives, rising leaders, new managers and their teams with personal and professional transformation.
Executive coaching (C-suite, entrepreneurs founders), leadership coaching, inner mastery, business and family business transformation and personal transformation are my specialties.
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My Philosophy
I believe that in a world of constant change and technological disruption, our need for human connection remains constant. Navigating the messy, complex experience of being human requires care, attention, and space to reflect. My mission is to help people reconnect with their humanity, unlock their potential, and create positive change in both their personal and professional lives.
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Beyond Work
When I’m not working, I love exploring local trails with my family or planning our next adventure to immerse in new cultures and countries. I absolutely love discovering and getting lost in vibrant food markets in each destination. As a lifelong learner, I am dedicated to my continuous personal growth and transformation, balancing my roles as a mother, professional, and individual.
Ready to Transform?
If you’re ready to explore new possibilities for yourself, your team, or your organisation, I’d love to help. Let’s start your transformation journey today.
My qualifications, certifications and courses
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Re-imagine leadership by Coaches Rising - 2024
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Logosynthesis Advanced seminars: Path of the Trust (2023), Path of the will and Path of the courage 2024 by LIA
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Cognitive performance Programme by Lovebrain - 2024
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Power of presence by Coaches Rising - 2022
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PCC accreditation by ICF - 2021
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Neuroscience of change by Coaches Rising - 2021
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Logosynthesis Basic by LIA - 2020
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Foundation of Organisation & Relationship System Coaching (ORSC) - 2020​
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​Personal Performance Coaching Diploma by The London Coaching Academy - 2019
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Rising strong by Brené Brown 2018
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Neuro-Linguistic Programming Practitioner Diploma by Pointaken - 2017
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Prince 2 - 2017
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Marketing Diploma by CIM 2012​​
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MSc Management by Imperial College Business School 2009
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MSc International Relations and Economics by University of Trieste 2007
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BA International Relations and Diplomacy by University of Trieste 2005




